Images: WärtsiläJörgen Strandberg, Captain, General Manager of ANC Advanced Technology Electrical & Automation at Wärtsilä SAM Electronics.noon report based on manual input is accepted for perfor-mance comparison, with the knowledge kept in the head of the captain or management preventing best practice to be shared across the ? eet. He said that typically shipping competes only with other shipping companies; the freight to rail, road and air has an overall poor service; ship man-agement has been commoditized; there is ? nancial control instead of technology; and economy of scale is seen as the only viable opportunity. “Market does not reward quality due to oversupply of ships,” he said, illustrating with a study by McKinney that concludes nearly $23 billion is wasted yearly in lost fuel ef? ciency and time at terminal, in global shipping. “This provides opportunities for Wärtsilä and custom-ers,” he said. “In the future the bridge onboard a vessel will be a virtual land-based maneuvering theater.” A study made by McKinney concludes that $20 billion Euro is wasted in global ship-ping yearly, in lost fuel ef